A Preview of What’s Possible
These short, downloadable previews offer a glimpse into the thinking behind
If not this, then what?
They introduce key ideas from the book — like maximal change, complement thinking, and the hidden logic of systems — in a way that’s easy to explore and share.
Consider them a first step into a different way of seeing.
The Logic of Maximal Change
Not all change is created equal.
This preview introduces the difference between improvement and replacement — and why, in many systems, trying harder won’t get you further.
Discover how complements help unlock fundamentally new realities.
What Gets Left Out: Designing with Consequences in Mind
Most frameworks avoid negative externalities. This one doesn’t.
In this book preview, we explore how to build systems that acknowledge — and account for — the costs they create.
A short guide to moving beyond blind spots and unintended outcomes.
